at a glance
Five-plus Shopify storefronts — themes, customization, and launches.
problem
Several merchants needed storefronts that looked custom and converted, without leaving the Shopify ecosystem they rely on.
Each had its own brand, catalogue, and quirks — so one template for all was never the answer.
approach
Built and customized themes per brand in Liquid, tuned for speed and a clean buying flow.
Adapted each storefront to the merchant's catalogue and operations rather than forcing a generic layout.
Kept everything maintainable so the merchants can run their own day-to-day.
outcome
Five-plus storefronts live across different brands. Custom feel, standard platform, easy for the owners to run.